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PUB5006 Digital Publishing Internship

Semester 1, 2022 Online
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Creative Arts
Grading basis : Graded
Course fee schedule : /current-students/administration/fees/fee-schedules

Staffing

Examiner: Shayla Olsen

Requisites

Pre-requisite: PUB5004

Overview

The publishing industry is undergoing the most dramatic change since the introduction of the printing press. Content, distribution, production, work processes and even workplaces are increasingly digitised. The blurring between different production media means it is no longer sufficient to develop an understanding of, or skills in, a single technology that results in printed words and pictures on paper. This course investigates the revolution taking place in the publishing industry, situates the publishing sector among the ‘new media’ industries, and develops an understanding of the interdependence between publishing and technology through a digital publishing internship. It also explores the production, transmission and marketing of eBooks and investigates what these changes will mean for publishing professionals.

Students will be introduced to electronic publishing and investigate the influential historical, technological, economic and social forces that have culminated in the `digital revolution'. Students will explore possible futures for the industry, particularly in relation to new technologies and their influences on publishing processes. After examining the stages and processes involved in eBook production, and performing editing and publishing tasks in digital and online environments, students will engage in a digital internship in which they will work with a publisher or book industry organisation on a digital book project.

Course learning outcomes

On successful completion of this course students should be able to:

  1. critically examine developments that are occurring world-wide in publishing practices and in the technology used;
  2. identify, analyse and discuss the effects of new technologies on the Australian publishing industry;
  3. identify, analyse and discuss developments in new technologies in relation to publishing including developments across platforms, formats and devices;
  4. identify, analyse and discuss issues of production, distribution, markets and intellectual property in relation to new technologies and the future of publishing;
  5. undertake work on electronic editing and/or publishing projects in digital or online spaces;
  6. communicate effectively via professional writing suitable for a digital editing and publishing context.

Topics

Description Weighting(%)
1. The history of the eBook 10.00
2. New and emerging technologies 10.00
3. Electronic publishing now: planning, processes, production, distribution and marketing 10.00
4. Intellectual property in the digital age 10.00
5. The future of the book: opportunities and adventures 10.00
6. Working on digital book projects in digital and online spaces 50.00

Text and materials required to be purchased or accessed

Australian Copyright Council 2013, Copyright & online technologies, Australian Copyright council, Strawberry Hills, NSW.
Guthrie, R 2011, Publishing principles and practice, Sage, London.

Student workload expectations

To do well in this subject, students are expected to commit approximately 10 hours per week including class contact hours, independent study, and all assessment tasks. If you are undertaking additional activities, which may include placements and residential schools, the weekly workload hours may vary.

Assessment details

Description Weighting (%)
INTERNSHIP 40
INTERNSHIP REPORT 30
REFLECTIVE PORTFOLIO 30
Date printed 10 February 2023