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PUB8001 Magazine Publishing Project

Semester 3, 2022 Online
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Creative Arts
Grading basis : Graded
Course fee schedule : /current-students/administration/fees/fee-schedules

Staffing

Examiner:

Requisites

Pre-requisite: PUB5004

Overview

Previous courses in the Editing and Publishing program covered the skills and knowledge required for modern publishing professionals. In this course, students will apply those skills and knowledge and work on producing a book or a student magazine (with Creative Writing and Literature Studies students). Students will act as either editor, copyeditor, proof-reader, production manager, book/magazine promoter or publisher. In taking a full-length manuscript from draft to publication, the course puts into practice skills and knowledge acquired earlier in the program, Learning and practising skills in isolation cannot be compared to working in a team on the management of a major publishing project. This course integrates the practical details of assessment, editing, production and marketing in a real life project under supervision, providing a realistic introduction to industry practice and requirements.

This course is the culmination of previous courses, especially PUB5005, in which students gained knowledge and skills in editing and publishing tasks and processes. This course aims to provide an opportunity for the student to put into practise skills and knowledge acquired earlier in the program by working on a project to publish a book or magazine. The course enables students to demonstrate the necessary competencies to manage a publishing project through the acquisition, editorial, design, production and marketing phases.

Course learning outcomes

On successful completion of this course students should be able to:

  1. effectively act as a team member or team leader on publishing projects;
  2. perform publishing project planning and implementation to industry standards, such as evaluating a manuscript as well as developing, producing and marketing a book or magazine;
  3. consider relevant issues in terms of style, structure, format and design of an e-publication critically reflect on their participation in an editing and publishing project;
  4. use effective written communication in an editing and publishing context.

Topics

Description Weighting(%)
1. Forming, storming and norming: group work and project planning in publishing 15.00
2. Publishing project scoping, evaluation and planning 15.00
3. Style, structure, formatting and design 15.00
4. Developing a marketing strategy 15.00
5. Production phase A - compiling and delivering all textual and visual material 20.00
6. Production phase B - eBook production, publication, marketing and project monitoring 20.00

Text and materials required to be purchased or accessed

Commonwealth of Australia 2002, Style manual: for authors, editors and printers, 6th edn, John Wiley & Sons Aust Ltd, Brisbane.
(Available online: .)
Flann, E & Hill, B & Wang, W 2014, The Australian editing handbook, 3rd edn, Common Ground, Altona, Vic.
Guthrie, R 2011, Publishing principles and practice, Sage, London.
Higgs, D 2011, The self-publisher鈥檚 marketing guide: how to successfully market your self-published book, Palmer Higgs Investments, Ringwood, Vic.

Student workload expectations

To do well in this subject, students are expected to commit approximately 10 hours per week including class contact hours, independent study, and all assessment tasks. If you are undertaking additional activities, which may include placements and residential schools, the weekly workload hours may vary.

Assessment details

Approach Type Description Group
Assessment
Weighting (%) Course learning outcomes
Assignments Written Quiz No 20 1,4,5
Assignments Practical Practical Yes 50 1,2,3,5
Assignments Written Portfolio No 30 1,2,3,4,5
Date printed 10 February 2023