| Short Description: | Business Strat in a Global Env |
| Units : | 1 |
| Faculty or Section : | Faculty of Business, Education, Law and Arts |
| School or Department : | School of Management and Enterprise |
| Student contribution band : | Band 3 |
| ASCED code : | 080301 - Business Management |
| Grading basis : | Graded |
Requisites
Enrolment is not permitted in MGT3010 if MKT3002 has been previously completed.
Other requisites
Students are required to have access to a personal computer, e-mail capabilities and Internet access to UConnect. Current details of computer requirements can be found at .
Synopsis
This course provides both a traditional and contemporary study of business strategy by using important traditional analytic tools in the analysis of organisations facing the modern-day challenges of a globalised world. Much of this course will focus on decision making from a strategic management viewpoint and students will develop skills to use a systematic approach to conducting environmental analyses, strategy formulation, strategy implementation and strategy evaluation. The study of business strategy should be seen as the capstone of a professional business education. Since this is an integrative course which draws on prior subject areas, it is advisable that students complete this course in the final year of their study.
Course offers
| Semester | Mode | Campus |
|---|---|---|
| Semester 1, 2020 | Online | |
| Semester 3, 2020 | Online |