精东传媒app

Community consultation and engagement has become the principal approach organisations use to responsively and strategically manage business operations and improve decision-making. Community involvement also helps to build mutual understanding between organisations and communities, establish organisational transparency, and build credibility and reputation. This course provides students with the skills and knowledge to use community engagement tools and techniques for a specific measurable professional outcome.

In this course, you will explore contemporary communication management strategies and techniques used by Public Relations professionals for community engagement. You will develop practical and conceptual skills in relation to the trends, issues and processes involved in consultation, project planning and implementation, and the inclusion of publics in an organisation's decision-making.