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Bachelor of Communication and Media (BCNM) - BCmn

QTAC code (Australian and New Zealand applicants): Toowoomba campus: 909881; Online: 909885; Springfield campus: 929881

CRICOS code (International applicants): 093872D

You are currently viewing the 2023 Handbook. For study in 2024, please refer to the .

Please be advised that this program will be transitioning from Semester to Trimester study periods in 2024. Trimester 1 starts on 22 January 2024. Read more in our new academic calendar FAQs.

 On-campusOnline
Start:Semester 1 (February)
Semester 2 (July)
Semester 1 (February)
Semester 2 (July)
Semester 3 (November)
Campus:Springfield, Toowoomba -
Fees:Commonwealth supported place
Domestic full fee paying place
International full fee paying place
Commonwealth supported place
Domestic full fee paying place
International full fee paying place
Standard duration:3 years full-time, 6 years part-time  

Notes

In 2023 the program follows the Semester calendar. The Academic Calendar and Important Dates webpage will allow you to view and download a copy of the important dates for the Semester calendar.

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Contact us

Future Australian and New Zealand students   Future International students   Current students  

Freecall (within Australia): 1800 269 500
Phone (from outside Australia): +61 7 4631 5315
Email: study@usq.edu.au  

Phone: +61 7 4631 5543
Email: international@usq.edu.au  

Freecall (within Australia): 1800 007 252 Phone (from outside Australia): +61 7 4631 2285
Email: usq.support@usq.edu.au  

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Program aims

This program produces graduates with a versatile range of contemporary communication skills that can be immediately applied in your career. A diverse set of majors is available that applies digital technology skillsets highly sought after by industry. ¾«¶«´«Ã½app areas are available in advertising, digital media, documentary production, journalism, public relations, marketing, professional photography and software application development. Subject to prerequisite requirements, you may also widen your employment opportunities by choosing a secondary major (or minor/s) from outside the program. In your final year, you will be required to undertake authentic learning in a workplace or community project with an option of a work placement or internship.

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Program objectives

On successful completion of the program students should be able to:

  • Communicate with high degree of clarity and coherence focusing on specific recipients using professional or technical language;

  • Identify and evaluate the communication processes in a range of industry settings using oral, written, and digital channels;

  • Solve problems using critical and reflective approaches informed by communication theory, ethical and social responsibilities;

  • Select and apply industry relevant communication practices in authentic settings that are collaborative, innovative, and future-focused;

  • Value cultural awareness and diversity and advocate within teams, communities, and workplace settings;

  • Critically examine and describe the theoretical issues, problems and methodologies used within the communication professions.


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Australian Qualifications Framework

The Australian Qualifications Framework (AQF) is a single national, comprehensive system of qualifications offered by higher education institutions (including universities), vocational education and training institutions and secondary schools. Each AQF qualification has a set of descriptors which define the type and complexity of knowledge, skills and application of knowledge and skills that a graduate who has been awarded that qualification has attained, and the typical volume of learning associated with that qualification type.

This program is at AQF Qualification Level 07. Graduates at this level will have broad and coherent knowledge and skills for professional work and/or further learning.

The full set of levels criteria and qualification type descriptors can be found by visiting .

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Program Information Set

View UniSQ’s admission criteria, student profiles and a summary of all offers made under via the QTAC website.

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Admission requirements

To be eligible for admission, applicants must satisfy the following requirements:

  • Have achieved a minimum Australian Tertiary Admission Rank (ATAR) of 63, or equivalent qualification.^
  • English Language Proficiency requirements for Category 2.


Applicants are advised to also address the following:

  • expectations: English (Units 3 & 4, C).


All students are required to satisfy the applicable .

If students do not meet the English language requirements they may apply to study a ¾«¶«´«Ã½app-approved . On successful completion of the English language program, students may be admitted to an award program.

^

These are determined by the ¾«¶«´«Ã½app for specific programs each Semester. The 2023 ATAR and tertiary entrance ranks are based on agreed QTAC schedules which assess formal study at Year 12 or , tertiary, preparatory, professional or vocational qualifications or work experience, as detailed in the QTAC Assessment of Qualifications Manual and QTAC Assessor Guidelines.

Adjustment factors may help you get into the program of your choice by increasing your entrance rank. The additional points don't apply to all applicants or all programs. Please read the information about UniSQ's carefully to find out what you may be eligible for.

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Program fees

Commonwealth supported place

A Commonwealth supported place is where the Australian Government makes a contribution towards the cost of a students' higher education and students pay a , which varies depending on the courses undertaken. Students are able to calculate the fees for a particular course via the .

Commonwealth Supported students may be eligible to defer their fees through a Government loan called .

Domestic full fee paying place

Domestic full fee paying places are funded entirely through the full fees paid by the student. Full fees vary depending on the courses that are taken. Students are able to calculate the fees for a particular course via the

Domestic full fee paying students may be eligible to defer their fees through a Government loan called provided they meet the residency and citizenship requirements.

Australian citizens, Permanent Humanitarian Visa holders, Permanent Resident visa holders and New Zealand citizens who will be resident outside Australia for the duration of their program pay full tuition fees and are not eligible for .

International full fee paying place

International students pay full fees. Full fees vary depending on the courses that are taken and whether they are studied on-campus, external or online. Students are able to calculate the fees for a particular course via the .

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Program structure

The Bachelor of Communication and Media is comprised of 24 single-unit courses as indicated in the table below. Students are required to complete a minimum of four (4) Level 3 courses as part of this program.

Foundation Year

It is recommended that students take one (1) SEED course in each of their first two (2) semesters of study. SEED electives work with first-year core courses to create a foundation year. By exploring the contributions different disciplines make to problem-solving, students will be able to make more informed study choices in program design and their emergent career journeys.

Second major, minor and/or elective courses from other UniSQ undergraduate programs:

Students may select a second major, minor and/or elective courses from other UniSQ undergraduate programs as listed in the program structure options below. These have been established in collaboration with other schools to add value and align with career outcomes in priority areas. Students are encouraged to consider the recommended combinations in selecting second majors, minors, and/or electives. Alternatively, students may select a second major, minor, and/or electives from UniSQ undergraduate programs not listed below, subject to meeting prerequisite requirements. Typically students tend to consider a second major, minor or elective courses from the Bachelor of Business , Bachelor of Arts, Bachelor of Information Technology or Bachelor of Science or Bachelor of Science (Psychology) .

Area of study   Number of units  
OPTION 1 
Core Courses  4 units 
2 x 8 unit majors from the following:
  • Advertising

  • Digital Media

  • Documentary Production

  • Journalism

  • Marketing

  • Professional Photography

  • Public Relations

  • Software Application Development


 
16 units 
AND one (1) of the following: 
1 x 4 unit minor (from the recommended Minor Studies)
OR
4 units of elective courses, inclusive of SEED elective courses 
4 units 
TOTAL  24 units 
 
OPTION 2 
Core Courses  4 units 
1 x 8 unit major from the following:
  • Advertising

  • Digital Media

  • Documentary Production

  • Journalism

  • Marketing

  • Professional Photography

  • Public Relations

  • Software Application Development


 
8 units 
AND one (1) of the following combinations: 
Combination 1
A second 8 unit major from across the ¾«¶«´«Ã½app, subject to pre-requisites (see suggested complementary majors under each major in the Recommended Enrolment Pattern)
AND
1 x 4 unit minor (from the recommended Minor Studies)
OR
4 units of elective courses, inclusive of SEED elective courses 
12 units 
OR 
Combination 2
2 x 4 unit minors (from the recommended Minor Studies)
AND
4 units of elective courses, inclusive of SEED elective courses  
TOTAL  24 units 

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Required time limits

Students have a maximum of nine (9) years to complete this program.

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Core courses

All students must take the core courses:


£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

The recommended pattern is below for enrolment in core courses by full-time on-campus students:

Year   Semester of offer   Course  
1, 2 or 3   CMS1000 Communication and Scholarship OR HAC1000 The Skilful Communicator£ 
HAC1001 The Professional Self: Building Career Identity 
1, 3  HAC2000 Digital Worlds: Human Future 
HAC3001 The Emerging Professional 

Footnotes
£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

This pattern should only be varied with the permission of the Bachelor of Communication and Media Program Director or approved delegate.

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Major studies

8-unit majors (see Recommended Enrolment Patterns for further details):

  • Advertising

  • Digital Media

  • Documentary Production

  • Journalism

  • Marketing

  • Professional Photography

  • Public Relations

  • Software Application Development


Majors from outside the program

Students may select one major from the list above and a second major from another UniSQ undergraduate program subject to meeting prerequisite requirements and with the approval of the Program Director.

Specific majors

In this section:

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Advertising (8-unit major)

Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences. Students in Advertising learn how to create concepts, understand audiences and pitch effective messages, and implement advertising campaigns across a range of media. Plan your future career: Depending on your career aspirations, you could combine your Advertising major with a major in Digital Media, Journalism, Marketing, Professional Photography, Public Relations, Software Application Development or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
ADV1001 Introduction to Advertising        
ADV1002 Advertising as Engagement       
ADV2000 Advertising, Regulation and Ethics         
ADV2001 Advertising as Communication     Pre-requisite or Co-requisite: ADV1001  Semester 1 Toowoomba offer not available in 2023. 
ADV2002 Advertising: Copywriting and Concept Design        
ADV2004 Advertising Industry Perspectives          
ADV3000 Advertising Campaign Planning and Management       Semester 1 Toowoomba offer not available in 2023. 
ADV3001 Advertising Pitching and Project      Semester 2 Toowoomba and Online offer not available in 2023. 

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Digital Media (8-unit major)

Digital Media is a dynamic and fast-paced specialism, and students in this major explore topics such as graphic design and digital art practice, create in the modelling studio, and learn about motion design and design science. Plan your future career: Depending on your career aspirations, you could combine your Digital Media major with a major in Advertising, Documentary Production, Journalism, Marketing, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.

Course  Semester of offer
Online/External 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
DIT1001 Aesthetics for Interactive Systems        
FSP1004 Graphic Design and Digital Art Practice  1, 2  1,2  Enrolment is not permitted in FSP1004 if FTR1000 has been previously completed.   
DIT1004 3D Modelling Studio    Pre-requisite: FSP1004 Enrolment is not permitted in DIT1004 if FTR2005 has been previously completed.   
DIT1005 Motion Design     Pre-requisite: FSP1004 Enrolment is not permitted in DIT1005 if FTR2010 has been previously completed.   
DIT2002 3D Animation Practice     Pre-requisite: DIT1004 Enrolment is not permitted in DIT2002 if FTR2011 has been previously completed.   
DIT2004 Virtual and Augmented Worlds     Pre-requisite: DIT1004 and DIT1005   
DIT3000 Design Science and Information Systems     Pre-requisite: DIT2004    
DIT3001 Design Project    Pre-requisite: DIT3000    

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Documentary Production (8-unit major)

The Documentary Production major is for students who want to develop professional skills in film direction and production. Plan your future career: Depending on your career aspirations, you could combine your Documentary Production major with a major in Digital Media, Journalism, Marketing, Professional Photography, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
FSP1001 Location Production 1     Enrolment is not permitted in FSP1001 if FTR1005 has been previously completed.   
FSP1003 Editing Lab 1  Enrolment is not permitted in FSP1003 if FTR1004 has been previously completed.   
FSP1004 Graphic Design and Digital Art Practice  1,2  1,2  Enrolment is not permitted in FSP1004 if FTR1000 has been previously completed.   
FSP2001 Documentary and Reality TV     Pre-requisite: FSP1002 Enrolment is not permitted in FSP2001 if FTR2006 has been previously completed.   
FSP2005 Cinematic Language   Enrolment is not permitted in FSP2005 if FTR1003 has been previously completed.   
FSP3001 Film Project 1   Enrolment is not permitted in FSP3001 if FTR3021 has been previously completed.   
FSP3002 Film Project 2   Pre-requisite: FSP3001    
FSP3004 Interactive Documentary    Enrolment is not permitted in FSP3004 if FTR3007 has been previously completed.   

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Journalism (8-unit major)

In a world driven by media, journalists play an increasingly important role in informing communities about global affairs, politics and government, crime and policing, business and finance, trade and economics, as well as education, health, entertainment, and culture. Journalism is also often called ‘the front line of history’ because journalists write stories about the world around them and these become part of the historical record. Plan your future career: Depending on your career aspirations, you could combine your Journalism major with Advertising, Digital Media, Documentary Production, Marketing, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
JRN1010 Analysing News and Media £  1,3    Students who have successfully completed JRN2010 should not enrol in JRN1010. 
JRN1020 The Journalist's Toolkit  1,2      Students who have completed JRN1000 should not enrol in JRN1020.
Semester 1 Springfield offer not available in 2023. 
JRN1030 Reporting the News    Pre-requisite or Co-requisite:JRN1000 or JRN1020    
JRN2100 Digital Storytelling in Journalism       Pre-requisite: JRN1030   Semester 1 Toowoomba and Springfield offer not available in 2023. 
JRN2009 Feature Writing       Pre-requisite: JRN1030   Students who have successfully completed JRN3003 should not enrol in JRN2009. 
JRN2200 News Design and Analytics       Pre-requisite: JRN2100   Enrolment is not permitted in JRN2200 if JRN2001 has been successfully completed.
Semester 2 Toowoomba and Springfield offer not available in 2023. 
JRN3100 Media Law and Ethics       Enrolment is not permitted in JRN3100 if JRN2006 has been previously completed  Students who have successfully completed JRN3006 or JRN2006 should not enrol in JRN3100. 
JRN3200 Investigative Journalism      Pre-requisite: JRN2003 or JRN3003 or JRN2009    

Footnotes
£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

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Marketing (8-unit major)

Marketing encompasses the steps taken to position your goods and services into the hands of potential customers. It can focus the energy and resources of an organisation to their best potential for maximum gain in the marketplace. Plan your future career: Depending on your career aspirations, you could combine your Marketing major with Advertising, Digital Media, Documentary Production, Journalism, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
MKT1001 Marketing Fundamentals         Enrolment is not permitted in MKT1001 if MKT1100 has been previously completed (excluding BBIZ 19398 Marketing major students)   
MKT1002 Consumer Psychology #!           
MKT2015 Creating Marketing Value        Enrolment is not permitted in MKT2015 if MKT2012 has been previously completed.   
MKT2001 Marketing Communications            
MKT2014 Global Marketing ^        Enrolment is not permitted in MKT2014 if MKT2002 has been previously completed.   
MKT3100 Digital Marketing and Social Media         Enrolment is not permitted in MKT3100 if MKT2014 has been previously completed.   
MKT3001 Marketing Intelligence         Pre-requisite: MKT1001    
MKT3007 Marketing Strategy        Pre-requisite: MKT1001    

Footnotes
#Course is offered from Semester 2, 2023 onwards.
!From Semester 2 2023, MKT1002 Consumer Behaviour will become MKT1002 Consumer Psychology.
^Students who have completed MKT2002 Global Marketing but not MKT2004 Marketing Channels must enrol in either MKT2015 Creating Marketing Value or MKT3100 Digital Marketing and Social Media. Students who have successfully completed MKT2004 Marketing Channels but not MKT2002 Global Marketing must enrol in either MKT2015 Creating Marketing Value or MKT3100 Digital Marketing and Social Media.

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Professional Photography (8-unit major)

Photography allows us to capture the world around us, with images used to instigate thought, create conversation and evoke emotion. Plan your future career: Depending on your career aspirations, you could combine your Professional Photography major with Advertising, Digital Media, Documentary Production, Journalism, Marketing, Public Relations, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
PHT1000 Foundations of Photography 1          
PHT1001 Foundations of Photography 2      Pre-requisite: PHT1000    
PHT2000 Professional Photographic Genres and Styles      Pre-requisite: PHT1001    
PHT2002 Advanced Digital Imaging and Adaptation       Pre-requisite: PHT1001    
PHT2001 Photographic Studio and Fieldwork       Pre-requisite: PHT1001    
PHT3000 Photographic Concept and Design       Pre-requisite: PHT2002    
PHT3001 Advanced DSLR Skills       Pre-requisite: PHT2001    
PHT3002 Business of Photography      Pre-requisite: PHT2001    

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Public Relations (8-unit major)

Public relations practitioners work in fast-paced, dynamic environments within corporate, not-for-profit and government organisations using a range of skills such as written and verbal communications, strategic planning, research and stakeholder engagement practices. Plan your future career: Depending on your career aspirations, you could combine your Public Relations major with Advertising, Digital Media, Journalism, Marketing, Professional Photography, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
PRL1002 The PR Playbook: Practice and Tools      
PRL1006 Crafting PR Content    Semester 1 Springfield offer not available in 2023. 
PRL1005 Digital Networks for PR     
PRL2002 Community Consultation and Engagement       Semester 1 Toowoomba offer not available in 2023. 
PRL2006 Event Planning and Delivery        
PRL2012 PR Research and Analytics       Students who have completed PRL3012 are not permitted to enrol in PRL2012  
PRL3005 Reputation, Issues and Crisis          
PRL3001 Effective PR Campaigns      Pre-requisite: PRL2012 or PRL3012.   

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Software Application Development (8-unit major)

The Software Application Development major allows you to explore web technology, techniques and database systems. Plan your future career: Depending on your career aspirations, you could combine your Software Application Development major with Advertising, Digital Media, Journalism, Marketing, or another major from the majors list.

Course  Semester of offer
Online 
Semester of offer
Toowoomba campus 
Semester of offer
Springfield campus 
Enrolment Requirements  Notes 
CSC1401 Foundation Programming £  1,2,3  1,2,3  1,2     
CSC1030 Systems and Data Management Fundamentals   1,2  1,2  1,2     
CSC1420 Programming 2: Algorithms and Structures*       
CSC1410 Software Engineering Foundations   Pre-requisite: CSC1401    
Select two (2) of the following courses: 
CSC2406 Web Technology 1   Pre-requisite: CSC1401 or Students must be enrolled in one of the following Programs: UCCC or GDTI or GCEN or METC or MCOT or MCTE or MCOP or MPIT or MCTN or BSED   
CSC2402 Object-Oriented Programming in C++     Pre-requisite: CSC1401 or Students must be enrolled in one of the following Programs: GDTI or GCSC or GCEN or METC or MCOT or MCTE or MCOP or MPIT or MCTN   
CSC2460 Database Systems *       
Select two (2) of the following courses: 
CSC3403 Comparative Programming Languages    Pre-req: CSC2408; and Pre-req or Co-req: CSC2402 ; or Students must be enrolled in one of the following Programs: GDTI or GCSC or GCEN or METC or MCOT or MCTE or MCOP or MPIT Enrolment is not permitted in CSC3403 if CIS3001 has been previously completed   
CSC3430 Systems Servers and DevOps^       
CSC3480 Web Technology 2: Full Stack^       

Footnotes
£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024
*First offer in 2024 academic year
^First offer in 2025 academic year

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Minor Studies

Students may take one minor from those listed below or listed in the . Students should take courses to the value of at least four units in the selected Minor ¾«¶«´«Ã½app. Choice of a minor will depend on the availability of the subject area, timetabling constraints, quotas and other restrictions such as auditions and interviews in certain areas of the Arts, as well as the approval of the Program Director.

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Electives/Approved courses

Elective courses enable students to further increase their knowledge and widen their perspectives. Courses available for elective study are found in the Minor Studies section of this Handbook or in the SEED Electives list.

SEED Electives (Skills, Experience, Employability, Discovery)

It is recommended that students take ONE (1) SEED course in each of their first two (2) semesters of study. SEED electives work with first-year core courses to create a foundation year. By exploring the contributions different disciplines make to problem-solving, students will be able to make more informed study choices in program design and their emergent career journeys.

SEED (Skills, Experience, Employability, Discovery) Electives 
HAC1003 Influencing Change: Creating Impact 
HAC1004 Storytelling 
HAC1005 Building Agency 
HAC1006 Global Lives and Disruption 

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Practical experience

In many majors within this program, on-campus and external students will be required to work on practical, real world projects and in some cases, will be required to work in teams.

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IT requirements

For information technology requirements please refer to the .

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Exit points

Students may exit with the DART Diploma of Arts if they have completed 8 courses as follows:


£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

Students may exit with the DAPC Diploma of Professional Communication if they have completed 8 courses as follows:


£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

Students may exit with the DAPP Diploma of Professional Photography if they have completed 8 courses as follows:


£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

Students may exit with the Associate Degree of Communication and Media if they have completed 16 courses as follows:

  • 2 core units from the Bachelor of Communication and Media

  • 14 other units.


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Credit

Candidates for admission to the Bachelor of Communication and Media may be eligible for up to 16 units of credit on the basis of successful completion of relevant, equivalent undergraduate study from a recognised university or institution offering equivalent study. Credit approved in this program will not automatically apply to other programs offered by UniSQ.

Claims for credit for previous study should be submitted prior to or at the time of enrolment. Each claim will be assessed on individual merit in line with UniSQ policy.

Note: Where credit is granted, maximum and minimum duration will be adjusted in the same proportion as credit, for example, where eight units of credit is granted, maximum time will be six years and minimum time will be four semesters.

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Enrolment

All students are urged to adhere to the recommended enrolment patterns as detailed in the next section of the Handbook. Completion of enrolment requirements must be satisfied for a student to be permitted to enrol in more advanced courses.
As a guide, full-time students should plan to undertake eight (8) courses per year and online students, who are in employment, a maximum of six (6) courses per year, with a minimum of four (4) courses per year. This is exclusive of any Semester 3 enrolments, which may be used to maintain progress within an enrolment pattern where required.
Courses are normally offered on-campus and online in the same semester. If a course is offered twice in one year, the second offering will normally be in an online mode of offer only.
Students wishing to enrol in more than 4 courses in any semester must first obtain permission from the university.

Recommended enrolment patterns

In this section:

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Advertising (8-unit major)

Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences. Students in Advertising learn how to create concepts, understand audiences and pitch effective messages, and implement advertising campaigns across a range of media. Plan your future career: Depending on your career aspirations, you could combine your Advertising major with a major in Digital Media, Journalism, Marketing, Professional Photography, Public Relations, Software Application Development or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirementsComments
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem

Students must complete the following:

ADV1001 Introduction to Advertising11 11
ADV1002 Advertising as Engagement1212
ADV2000 Advertising, Regulation and Ethics21
ADV2001 Advertising as Communication2121Pre-requisite or Co-requisite: ADV1001 Semester 1 Toowoomba offer not available in 2023.
ADV2002 Advertising: Copywriting and Concept Design2222
ADV2004 Advertising Industry Perspectives22
ADV3000 Advertising Campaign Planning and Management3131Semester 1 Toowoomba offer not available in 2023.
ADV3001 Advertising Pitching and Project3232Semester 2 Toowoomba and Online offer not available in 2023.

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Digital Media (8-unit major)

Digital Media is a dynamic and fast-paced specialism, and students in this major explore topics such as graphic design and digital art practice, create in the modelling studio, and learn about motion design and design science. Plan your future career: Depending on your career aspirations, you could combine your Digital Media major with a major in Advertising, Documentary Production, Journalism, Marketing, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirements
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
DIT1001 Aesthetics for Interactive Systems1111
FSP1004 Graphic Design and Digital Art Practice1111Enrolment is not permitted in FSP1004 if FTR1000 has been previously completed.
DIT1004 3D Modelling Studio1212Pre-requisite: FSP1004 Enrolment is not permitted in DIT1004 if FTR2005 has been previously completed.
DIT1005 Motion Design1212Pre-requisite: FSP1004 Enrolment is not permitted in DIT1005 if FTR2010 has been previously completed.
DIT2002 3D Animation Practice2121Pre-requisite: DIT1004 Enrolment is not permitted in DIT2002 if FTR2011 has been previously completed.
DIT2004 Virtual and Augmented Worlds2222Pre-requisite: DIT1004 and DIT1005
DIT3000 Design Science and Information Systems3131Pre-requisite: DIT2004
DIT3001 Design Project3232Pre-requisite: DIT3000

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Documentary Production (8-unit major)

The Documentary Production major is for students who want to develop professional skills in film direction and production. Plan your future career: Depending on your career aspirations, you could combine your Documentary Production major with a major in Digital Media, Journalism, Marketing, Professional Photography, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirements
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
FSP1001 Location Production 111Enrolment is not permitted in FSP1001 if FTR1005 has been previously completed.
FSP1003 Editing Lab 11111Enrolment is not permitted in FSP1003 if FTR1004 has been previously completed.
FSP1004 Graphic Design and Digital Art Practice1212Enrolment is not permitted in FSP1004 if FTR1000 has been previously completed.
FSP2001 Documentary and Reality TV2121Pre-requisite: FSP1002 Enrolment is not permitted in FSP2001 if FTR2006 has been previously completed.
FSP2005 Cinematic Language2222Enrolment is not permitted in FSP2005 if FTR1003 has been previously completed.
FSP3001 Film Project 13131Enrolment is not permitted in FSP3001 if FTR3021 has been previously completed.
FSP3002 Film Project 23232Pre-requisite: FSP3001
FSP3004 Interactive Documentary3232Enrolment is not permitted in FSP3004 if FTR3007 has been previously completed.

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Journalism (8-unit major)

In a world driven by media, journalists play an increasingly important role in informing communities about global affairs, politics and government, crime and policing, business and finance, trade and economics, as well as education, health, entertainment, and culture. Journalism is also often called ‘the front line of history’ because journalists write stories about the world around them and these become part of the historical record. Plan your future career: Depending on your career aspirations, you could combine your Journalism major with Advertising, Digital Media, Documentary Production, Marketing, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirementsComments
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
JRN1010 Analysing News and Media£1111, 3Students who have successfully completed JRN2010 should not enrol in JRN1010.
JRN1020 The Journalist's Toolkit1111, 2Students who have completed JRN1000 should not enrol in JRN1020. Semester 1 Springfield offer not available in 2023.
JRN1030 Reporting the News1212Pre-requisite or Co-requisite: JRN1000 or JRN1020
JRN2100 Digital Storytelling in Journalism2121Pre-requisite: JRN1030 Semester 1 Toowoomba and Springfield offer not available in 2023.
JRN2009 Feature Writing21Pre-requisite: JRN1030 Students who have successfully completed JRN3003 should not enrol in JRN2009
JRN2200 News Design and Analytics2222Pre-requisite: JRN2100 Enrolment is not permitted in JRN2200 if JRN2001 has been previously completed Enrolment is not permitted in JRN2200 if JRN2001 has been successfully completed. Semester 2 Toowoomba and Springfield offer not available in 2023.
JRN3100 Media Law and Ethics31Enrolment is not permitted in JRN3100 if JRN2006 has been previously completed Students who have successfully completed JRN3006 or JRN2006 should not enrol in JRN3100.
JRN3200 Investigative Journalism32Pre-requisite: JRN2003 or JRN3003 or JRN2009

Footnotes
£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024

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Marketing (8-unit major)

Marketing encompasses the steps taken to position your goods and services into the hands of potential customers. It can focus the energy and resources of an organisation to their best potential for maximum gain in the marketplace. Plan your future career: Depending on your career aspirations, you could combine your Marketing major with Advertising, Digital Media, Documentary Production, Journalism, Professional Photography, Public Relations, Software Application Development, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirements
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
MKT1001 Marketing Fundamentals1111, 2Enrolment is not permitted in MKT1001 if MKT1100 has been previously completed (excluding BBIZ 19398 Marketing major students)
MKT1002 Consumer Psychology #!1112
MKT2015 Creating Marketing Value2121Enrolment is not permitted in MKT2015 if MKT2012 has been previously completed.
MKT2001 Marketing Communications2222
MKT2014 Global Marketing^2222Enrolment is not permitted in MKT2014 if MKT2002 has been previously completed.
MKT3100 Digital Marketing and Social Media2222Enrolment is not permitted in MKT3100 if MKT2013 has been previously completed.
MKT3001 Marketing Intelligence31, 232Pre-requisite: MKT1001
MKT3007 Marketing Strategy3232Pre-requisite: MKT1001

Footnotes
#Course is offered from Semester 2, 2023 onwards.
!From Semester 2 2023, MKT1002 Consumer Behaviour will become MKT1002 Consumer Psychology.
^Students who have completed MKT2002 Global Marketing but notMKT2004 Marketing Channels must enrol in either MKT2015 Creating Marketing Value orMKT3100 Digital Marketing and Social Media. Students who have successfully completed MKT2004 Marketing Channels but not MKT2002 Global Marketing must enrol in either MKT2015 Creating Marketing Value or MKT3100 Digital Marketing and Social Media.

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Professional Photography (8-unit major)

Photography allows us to capture the world around us, with images used to instigate thought, create conversation and evoke emotion. Plan your future career: Depending on your career aspirations, you could combine your Professional Photography major with Advertising, Digital Media, Documentary Production, Journalism, Marketing, Public Relations, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirements
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
PHT1000 Foundations of Photography 111
PHT1001 Foundations of Photography 212Pre-requisite: PHT1000
PHT2000 Professional Photographic Genres and Styles21Pre-requisite: PHT1001
PHT2002 Advanced Digital Imaging and Adaptation22Pre-requisite: PHT1001
PHT2001 Photographic Studio and Fieldwork21Pre-requisite: PHT1001
PHT3000 Photographic Concept and Design31Pre-requisite: PHT2002
PHT3001 Advanced DSLR Skills31Pre-requisite: PHT2001
PHT3002 Business of Photography32Pre-requisite: PHT2001

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Public Relations (8-unit major)

Public relations practitioners work in fast-paced, dynamic environments within corporate, not-for-profit and government organisations using a range of skills such as written and verbal communications, strategic planning, research and stakeholder engagement practices. Plan your future career: Depending on your career aspirations, you could combine your Public Relations major with Advertising, Digital Media, Journalism, Marketing, Professional Photography, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirementsComments
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
PRL1002 The PR Playbook: Practice and Tools1111
PRL1006 Crafting PR Content1111Semester 1 Springfield offer not available in 2023.
PRL1005 Digital Networks for PR1212
PRL2002 Community Consultation and Engagement2121Semester 1 Toowoomba offer not available in 2023.
PRL2006 Event Planning and Delivery2222
PRL2012 PR Research and Analytics22Students who have completed PRL3012 are not permitted to enrol in PRL2012.
PRL3005 Reputation, Issues and Crisis31
PRL3001 Effective PR Campaigns32Pre-requisite: PRL2012 or PRL3012

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Software Application Development (8-unit major)

The Software Application Development major allows you to explore web technology, techniques and database systems. Plan your future career: Depending on your career aspirations, you could combine your Software Application Development major with Advertising, Digital Media, Journalism, Marketing, or another major from the majors list.


CourseYear of program and semester in which course is normally studiedEnrolment requirements
On-campus
(ONC)
External
(EXT)
Online
(ONL)
YearSemYearSemYearSem
CSC1401 Foundation Programming£11, 2, 311, 2, 3
CSC1030 Systems and Data Management Fundamentals11, 211, 2
CSC1420 Programming 2: Algorithms and Structures*1111
CSC1410 Software Engineering Foundations1212Pre-requisite: CSC1401

Select two (2) of the following courses:

CSC2406 Web Technology 12222Pre-requisite: CSC1401 or Students must be enrolled in one of the following Programs: UCCC or GDTI or GCEN or METC or MCOT or MCTE or MCOP or MPIT or MCTN or BSED
CSC2402 Object-Oriented Programming in C++2121Pre-requisite: CSC1401 or Students must be enrolled in one of the following Programs: GDTI or GCSC or GCEN or METC or MCOT or MCTE or MCOP or MPIT or MCTN
CSC2460 Database Systems*2121

Select two (2) of the following courses:

CSC3403 Comparative Programming Languages3131Pre-req: CSC2408; and Pre-req or Co-req: CSC2402; or Students must be enrolled in one of the following Programs: GDTI or GCSC or GCEN or METC or MCOT or MCTE or MCOP or MPIT Enrolment is not permitted in CSC3403 if CIS3001 has been previously completed
CSC3430 Systems Servers and DevOps^3232
CSC3480 Web Technology 2: Full Stack^3232

Footnotes
£In Semester 3, 2023 this course will be delivered as a Transition (9 week) semester, commencing on 13 November 2023 and concluding on 12 January 2024
*First offer in 2024 academic year
^First offer in 2025 academic year